Why? The people you’re talking to don’t care. But why? You’re not differentiated It’s not easy enough Even when you have a They don’t understand what you do GREAT product... You’re positioning it the wrong way This tends to happen when They don’t trust you (who the F are you again?) you don’t have a clear Market & Go-To-Market It’s just not important enough strategy. OR… You’re just talking to the wrong people 8 Email: [email protected] Twitter: @tawheed Instagram: @tkkader